Branding

Visual identity, e-commerce website, and integrated marketing plan for Covey Studio, the designers of the Covey stool. [+]

MendeDesign developed a decidedly minimal visual language for the Covey brand in order to telegraph the rigor and reductive nature of the studio’s aesthetic. The same sensibility drove the development of the website and the customized ordering platform for both retail and resale buyers.

The Firehouse Clinic is an initiative to break down the practical barriers to obtaining health care by locating clinics at trusted sites near where residents live – in local fire stations. [+] MendeDesign was engaged to develop the visual brand, environmental signage, and the launch presentation.[+]

MD worked with SF’s Del Popolo to identify the business’ core values—honesty, simplicity, transparency—and to translate those into a visual identity and the design of a mobile pizzeria.[+]

For Samsung’s User Experience Lab California (UXCA), MD used generative algorithms to indicate the human imperative behind the firm’s R&D. [+]

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